MF DOOM has been gone for more than four years now, but the mysterious masked rapper’s legacy lives on. Since his passing in 2020 at age 49, podcasts and books have traced his life, while innumerable tributes in song and memorial sets at major festivals have highlighted the rapper's legacy. Now, there’s a revamped look at one of his most popular projects.
A deluxe 20th anniversary edition of DOOM’s 2004 album Mm..Food was released on Nov. 15 by Rhymesayers Entertainment and Metalface Records. It features previously hard-to-find remixes, including one by Madlib, as well as interview clips. There are also vinyl, CD, and cassette versions with extra goodies.
Mm..Food is notable for many reasons. It is both bizarre even by DOOM’s eccentric standards (this is, after all, the guy who rapped an entire album as a Godzilla villain), and was also arguably his most commercially successful project, with multiple successful singles and even a gold certification.
It also has quite a history. Below are 10 fun facts you may not know about Mm..Food. And no, we don’t count the fact that the title is an anagram for MF DOOM’s name — consider that a bonus.
Every Song Has A Double Meaning
The album’s title is a clue to its major conceit: the songs are food (or sometimes drink) themed. But things aren’t always as they seem, especially with a supervillain.
"It had to be two things: It had to be a food people could relate to and there had to be another play on the word," DOOM explained to XXL. "So it's about finding a word where you can take two different approaches to it."
The idea was that, in addition to the surface explanation, there would be a second meaning for each song relevant either to hip-hop or to society at large.
"Food is nourishment," DOOM said. "And this is nourishment on a hip-hop level."
Mm..Food Gave DOOM His Only Platinum Single
MF DOOM has two certified gold albums — this record and his Madlib collaboration Madvillainy. Both reached that status just this year. But Mm..Food has two gold singles, "One Beer" and "Hoe Cakes."
Even more remarkably, the album also has a platinum one, DOOM’s only million-seller: "Rapp Snitch Knishes."
"Kookies" Had A Different Beat…And Contains A Surprising Second Meaning
The original beat for "Kookies," which appeared on initial pressings of the album (and is now billed as a remix), was produced by Just Blaze. The reason it was removed? It contained an unlicensed sample from a "Sesame Street" record that the producer got when he was six years old. Just tells the entire, very charming, story here.
Per the album’s dual-meaning conceit, the song isn’t just about the kind of cookies you eat, DOOM explained in an interview that took place in 2004.
"‘Kookies’ is ill, totally on some Internet porn type s—," he told writer Luke Fox. "I notice when you online on some porn s—, the word cookies comes up. Oh, I guess that's the picture as it saves to your hard drive. They call those cookies. So, I got a fever for them cookies. I'm a cookie monster, trying to go into the cookie jar.
"So, on the surface the song sounds like I'm talking about regular cookies," DOOM continued, "but there's little innuendos that'll let you know."
The Album Came With A Bonus Disk & Recipe
A bonus CD called, appropriately, Mm..LeftOvers was given away with some copies of the album. On the record are several remixes that have been repurposed for the Mm..Food 20th anniversary reissue. It also contains one of this writer’s favorite DOOM duets, the hilarious "Hot Guacamole" with MC Paul Barman. ("What type of ill type of ill tricks do the mask do?" Barman asks. "The faceplate remove, and I give chicks tattoo," DOOM responds.)
In addition to music, the bonus disc comes with a bonus recipe from the artist himself, for "Villainous Mac & Cheeze." If you want to make the dish, you can find the recipe here.
DOOM Asked For A Surprising Change To The Cover Art
Mm..Food’s cover shows a cartoon DOOM at a table, eating breakfast. But artist Jason Jägel’s original cover had one major difference from the version we’ve come to know and love: it showed the rapper smoking a blunt.
Once the drawing came in, art director Jeff Jank got a request to remove the blunt. The ask didn’t come from the record label, or a nervous manager. Instead, it came directly from DOOM himself.
A Number Of The Beats Are Special Herbs
A lot of the music on Mm..Food is familiar to die-hard DOOM fans, because the beats appear with different titles on his Special Herbs series of instrumental albums. For example, Special Herbs, Vol. 4, 5 & 6, released a full year before Mm..Food, contains three beats that would show up on the album.
It Has The Riskiest Stretch Of Any DOOM Album
Every review of Mm..Food complains about the long string of four consecutive skits that sits right in the middle of the album. Pitchfork, for example, called it "a nasty rut that makes Mm..Food? pretty much unplayable front-to-back after the first few spins."
Certainly, DOOM was aware that taking a full six and a half minutes in the middle of his LP to devote to skits might not be a popular decision — but he proceeded anyway. Audiences are left with a brilliant audio collage that advances his character’s narrative, ties into the themes of the album and gives nostalgic glimpses into his childhood via its samples, including The Electric Company.
The Album Inspired A Cookbook
Appropriately, a food-themed rap album inspired an actual cookbook. Bushwick Grill Club put together Mm..Food — The Recipes. It features spicy beef lettuce wraps (because of the album’s "Beef Rapp"), chopped cheese knishes (for "Rapp Snitch Knishes"), and more.
Illustrated by Cassady Benson and written by food industry vet Frank Davis, the cookbook is "about taking an album where DOOM laid out a 15-dish menu and turning that motherf—er into a recipe zine," Davis wrote.
It Introduces A Different Comics-Inspired Alter Ego.
DOOM, of course, took his supervillain character from Doctor Doom. But on Mm..Food he inspired a friend to adopt a comic character personality as well. Rapper Stahhr appears on the song "Guinnessez" as "Angelika," a personality named for Angelica Jones, a.k.a. Firestar, from Spider-Man and His Amazing Friends.
"I didn’t know that I was going to be named Angelika on the song," Stahhr told Complex. "DOOM called me one day and said, ‘Yo, I had this dream, you were flying, you had these blue lasers shooting out of your eyes. That’s your energy, really powerful, I want you to look [Firestar] up.’ I went to the comic book store, I bought all the comics about Firestar and I read them, like, ‘This is exactly me.’"
The Album Led To DOOM’s First National Tour
Amazingly for an artist who put out his first single under the MF DOOM moniker in 1997, it took until the Mm...Food album cycle for DOOM to mount a nationwide tour. The trek, with opener Brother Ali, took the villain from coast to coast.
He kept the album’s culinary theme going even on the road, as a canned food drive was set up in conjunction with local food banks for each show. The Mm..Food Drive Tour reportedly raised over a thousand pounds of food.