The 2024 Latin GRAMMYs will kick off in a major way on Thursday, Nov. 14. The Latin Recording Academy announced the performers and hosts for its annual Latin GRAMMY Premiere, which takes place just hours before the Latin GRAMMY Awards and where the majority of the awards will be presented.
Hosted by Latin GRAMMY nominees María Becerra, Juliana and Luísa Sonza, the Latin GRAMMY Premiere will feature performances by Ale Acosta and Valeria Castro (Best Latin Electronic Music Performance), Alok (Best Latin Electronic Music Performance), Fonseca (Record Of The Year, Best Contemporary Tropical Album & Best Tropical Song), Leonel García (Best Singer-Songwriter Album & Best Short Form Music Video), Grupo Niche (Record Of The Year), Draco Rosa (Best Rock Song & Best Pop/Rock Album), Rozalén (Best Singer-Songwriter Album & Best Singer-Songwriter Song), and Vikina and Deorro (Best Latin Electronic Music Performance).
The Latin GRAMMY Premiere will stream live from the Miami Beach Convention Center across all Latin Academy platforms (YouTube, TikTok, Facebook, X and Instagram) on Thursday, Nov. 14, beginning at 10 a.m. PT / 1 p.m. ET.
"I'm excited to kick off The Biggest Night in Latin Music with our Latin GRAMMY Premiere," said Manuel Abud, CEO of The Latin Recording Academy. "With an amazing lineup of performers, we will reveal the winners in 50 of 58 Latin GRAMMY categories, showcasing the diversity of our community of creators throughout Ibero-America."
Grecia Medina and Macarena Moreno will serve as co-executive producers of the event, working under the direction of The Latin Recording Academy's production team led by Ayleen Figueras.
Following the Latin GRAMMY Premiere, and prior to the telecast, guests will enjoy the Official Latin GRAMMY Party at 601 Terrace at the Kaseya Center, sponsored by Miami-Dade County and the Greater Miami Convention & Visitors Bureau, American Airlines, Junta de Andalucía, Bulova, Espolòn Tequila, Gary Nader Art Centre, Jack Daniel's Tennessee Whiskey, Mastercard, Rums of Puerto Rico, Tito's Handmade Vodka and Verizon Wireless.
The 2024 Latin GRAMMYs telecast will be produced by TelevisaUnivision, the leading Spanish language media and content company in the world, and will air live on Univision, UniMás, Galavisión and ViX beginning at 8 p.m. ET/PT (7 p.m. Central), preceded by a one-hour pre-show starting at 7 p.m. ET/PT.
For the latest news, visit the official Latin Recording Academy site at LatinGRAMMY.com.