When Beyoncé released RENAISSANCE in July 2022, she revealed that the album would be part of a "three-act project." One year and eight months later, she delivered on her promise in a big, bold way with act ii: COWBOY CARTER.
The expansive 27-track project finds the star experimenting with country, folk and Americana, pushing the boundaries of genre in a way she never has before — and, in classic Bey fashion, serving up a poignant response to naysayers.
"It was born out of an experience that I had years ago where I did not feel welcomed…and it was very clear that I wasn't," she shared in an Instagram post the week before the album's release. "But, because of that experience, I did a deeper dive into the history of Country music and studied our rich musical archive."
From thoughtful cameos to old-school instrumentation, COWBOY CARTER is the culmination of everything that makes Beyoncé one of the most influential artists of her time, flexing her knack for statement pieces as well as her versatility.
Here are five key takeaways from Beyoncé's long-awaited new album, COWBOY CARTER.
It's Not Country, It's KNTRY
Beyoncé revealed the COWBOY CARTER track listing in a rodeo-inspired concert flyer posted to Instagram on March 27. The artwork shared an important tag at the bottom: "Brought to you by KNTRY Radio Texas."
KNTRY Radio is a fantasy station with a wide open format created for COWBOY CARTER, and hosted by Willie Nelson in two short "SMOKE HOUR" interludes. Throughout the album, you'll hear samples of old songs by Chuck Berry and other classic artists.
As Beyoncé stated in another pre-release Instagram post, COWBOY CARTER isn't a country album. Instead, popular styles are blended together in surprising ways to create a new sound that's purely Beyoncé. (There's even a moment, on "DAUGHTER," where she sings a verse from a famous Italian opera called "Caro Mio Ben.")
Whether through an intro, an interlude or a powerful verse, it's clear that Beyoncé and her guests are trying to open minds musically with these songs. "If there's one thing you can take away from our set today, let it be this," Nelson said in the second of his two "SMOKE HOUR" radio-style interludes on the album. "Sometimes you don't know what you like and someone you trust turns you on to some real good s—. And that, ladies and gentlemen, is why I'm here."
It's A Unique Continuation Of Her Mission
COWBOY CARTER begins the same way as it ends, with Beyoncé proclaiming, "Them big ideas are buried here, Amen," in the intro of opener "AMERICAN REQUIEM," and then "Them old ideas are buried here, Amen" in the last line of closer "AMEN."
Those statements reflect exactly what Beyoncé set out to do with COWBOY CARTER: celebrate the Black community's roots within the country space, while addressing the lack of cultural acceptance of it. The album celebrates Blackness in the way she's always done, but in a way that feels even more revolutionary.
This is perhaps best exhibited in the trap-infused track "SPAGHETTII." "Genres are a funny little concept, aren't they?" asks Linda Martell — who was the first Black woman soloist to appear at the Grand Ole Opry — on the song's intro. "In theory, they have a simple definition that's easy to understand/ But in practice, well, some may feel confined."
As Beyoncé adds in the first verse, "Now we on a mission, tried to turn me to the opposition/ I'm appalled 'bout the proposition/ Y'all been played by the plagiaristic, ain't gonna give no clout addiction my attention."
Beyoncé has long been at the forefront of honoring Black culture, and COWBOY CARTER is her most boundary-pushing addition to the conversation yet — and she hopes to change the "old ideas" into "big ideas."
It Takes Her Cinematic Love To The Next Level
It's no secret that Beyoncé loves her visuals. Though COWBOY CARTER isn't a visual album like some of her previous releases, a press release revealed that each of the songs on the album are inspired by Western films. In a statement, Beyoncé named five specific films as primary influences: The Harder They Fall, Killers of the Flower Moon, Urban Cowboy, The Hateful Eight, and Five Fingers For Marseilles.
Several of the COWBOY CARTER visuals have elements of Western films, from the desert and mountainous landscapes of "AMERIICAN REQUIEM" and "OH LOUISIANA" to the rainy ashtray in "AMEN." And it's likely not a coincidence that a track called "SPAGHETTII" ended up on an album inspired by Westerns.
Beyoncé even made a new catchphrase out of the most famous Western movie actor of all time on "BODYGUARD," where she declares she'll "John Wayne that ass."
It's Her Most Organic Sound Yet
Pivoting from the electronic landscape of RENAISSANCE, Beyoncé favors analog instruments over digital sounds on COWBOY CARTER. As "TEXAS HOLD 'EM" foreshadowed, there's plenty of banjo, boot-stomping beats and guitar plucks — and even Beyoncé's fingernails as percussion — across the album.
Raw instrumentation is also sprinkled throughout, particularly on "FLAMENCO" and her stunning cover of the Beatles' "Blackbird" (whose title is given an act ii twist as "BLACKBIIRD"). And if anything sounds a little unpolished, Beyoncé wants you to know it was completely intentional.
"With artificial intelligence and digital filters and programming, I wanted to go back to real instruments, and I used very old ones," Beyoncé explained in a press statement. "I didn't want some layers of instruments like strings, especially guitars, and organs perfectly in tune. I kept some songs raw and leaned into folk. All the sounds were so organic and human, everyday things like the wind, snaps and even the sound of birds and chickens, the sounds of nature."
It's Another Family Affair
Now that Beyoncé's first-born daughter, Blue Ivy Carter, has played a prominent role in her mom's career — winning a GRAMMY in 2021 for her part in "Brown Skin Girl" and famously dancing on the RENAISSANCE World Tour — it was time for her little sister to shine.
Six-year-old Rumi Carter contributes an intro on "PROTECTOR," by asking Bey if she can "hear the lullaby." Though Rumi isn't featured in the rest of the track, hearing her voice at the beginning makes the song's sweet sentiment all the more impactful: "And I will lead you down that road if you lose your way/ Born to be a protector," Beyoncé sings on the chorus.
With so much to uncover in COWBOY CARTER, Beyoncé already has the anticipation high for the final part of her album trilogy. Will act iii feature Rumi's twin brother, Sir Carter? Will the rumors of Beyoncé exploring her rock side be true? We'll hopefully find out soon enough, but for now, get lost in the world of COWBOY CARTER — a testament to Beyoncé's prowess as an ever-evolving trailblazer.
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