The Latin Recording Academy presented its Best New Artist Showcase featuring Clarissa and Giulia Be — both Latin GRAMMY nominees in the Best New Artist category in 2022 and 2021, respectively — and Maria Rita, the Best New Artist winner in 2004.
The event, with musical direction by Wilson Simoninha, was held at Espaço Priceless located in the historic city center of São Paulo.
See images and videos from the event below.
Uma noite que #NãoTemPreço ao lado de @clapiclapiclapi, @giulia e @MariaRita. Best New Artist Showcase Brasil, apresentado por @MastercardBR 👏🎶 #LatinGRAMMY #PricelessParaMi pic.twitter.com/oOSt4Gco6o
— The Latin Recording Academy / Latin GRAMMYs (@LatinGRAMMYs) July 13, 2023
@latingrammys 🙌 Show que #NãoTemPreço com as artistas @Clarissa Müller,@giulia be e Maria Rita apresentado por Mastercard Brasil 🎵👏 #LatinGRAMMY
"We are very proud to celebrate the careers of Clarissa, Giulia Be and Maria Rita through the Best New Artist Showcase tour — for the first time in São Paulo —i nspiring the next generation of music creators in Brazil and around the world," Manuel Abud, CEO of The Latin Recording Academy, said in a statement.
Added Sarah Buchwitz, Vice President of Marketing and Communications at Mastercard Brazil: "Music is a universal passion that inspires, nurtures and unites us. We have sponsored the Latin GRAMMYs for years and support the Best New Artist Showcase to increase visibility and growth opportunities for the next generation of artists, uniting passion and purpose.
"This is the first time that we are bringing the event to Brazil at Espaço Priceless," she continued, "our complex of multisensory experiences."
The Best New Artist Showcase tour of Latin America kicked off last November during Latin GRAMMY Week in Las Vegas. The series — which held its second event in Mexico City last month — is an important element of the partnership between Mastercard and The Latin Recording Academy.
Mastercard, the category sponsor, has a longstanding relationship with the music industry and has played a significant role in driving success and recognition of emerging artists globally.
Keep watching this space for more information about the Latin Recording Academy and Latin GRAMMYs!